Real estate reality TV shows have gained much recent popularity and fans, bringing an entire new audience to the world of real estate, no matter how realistic the shows may be. These shows have captivated audiences with their extravagant homes, dramatic realtors, and high-stake deals. Two of the most popular ones at the moment include Selling Sunset and Owning Manhattan.
But, why are so many viewers obsessed with watching television shows about real estate? It’s because these shows offer a glimpse into the luxurious properties of Los Angeles and New York coupled with dramatic storylines and conflict between competing real estate agents. But not only are these reality shows providing entertainment for viewers, they’re also impacting the real estate industry in more ways than one.
Selling Sunset
Selling Sunset is a Netflix original that follows the Oppenheim Group, a high-end real estate firm in West Hollywood, as they compete against their fellow agents for clients and the most lavish properties of Los Angeles. Throughout the show, these realtors navigate not only their professional lives but also their personal ones.
Consistently ranked as one of the most watched real estate reality TV shows, it has largely impacted the current real estate industry. Interest in luxury real estate has noticeably increased since the show premiered in 2019 as well as influenced market trends and buyer expectations. Not to mention, Selling Sunset has helped benefit the agents featured on the show, giving them a larger following and broader clientele.
Owning Manhattan
One of the most recent real estate reality TV shows is Owning Manhattan, following renowned American real estate broker Ryan Serhant and his agents in New York City. Serhant has gained a name for himself after appearing on Million Dollar Listing New York. The show highlights Serhant’s firm as they sell some of the highest priced apartments in the Big Apple.
Although a new show, it’s already impacted the real estate world through its emphasis on Manhattan’s luxury market and has influenced the perceptions of New York real estate market. Serhant and his agents have taken a new approach to integrating social media with real estate by posting listings and becoming internet personalities to bolster business.
Impact
These TV shows have a much larger impact than simply educating its viewers on real estate. These shows help shape the public’s view on real estate, real estate agents, and different markets whether its Los Angeles or New York City. They influence the market trends and property values as well as strengthen the popularity of the real estate agents featured on these shows.
Whether these shows are realistic to real-world real estate or not, these real estate reality TV shows continue to grow in popularity and pop up across different streaming services highlighting properties in different major cities. Regardless of their authenticity, they continue to make a splash in the real estate industry. For more inquiries about real estate, reach out to The Connolly Agency via phone number or our website.